NAS Electronics, which houses top brands in the world of electronics, such as Panasonic and JVC, is the first local retail business to have launched in Qatar.
Inventing success
We strive to introduce the latest and best electronic products to Qatar’s market.

NAS Electronics is the sole distributor for Panasonic and JVC, which offer a wide range of electronics and home appliances.

We support brands that deliver quality - hence our 40-year-old association with Panasonic. NAS Electronics is the sole distributor for Panasonic and JVC, which offer a wide range of updated, high-tech electronics and home appliances.

Technology for everyone
At NAS Electronics, we place our customers’ interest at heart. We believe in providing customers with the best value for their money.
By conducting thorough market research on competitive quality, technological sophistication, and reliability of products, we employ a range of carefully created competitive pricing strategies. NAS Electronics outlets, including Panasonic and JVC, are known for the superior quality of products they offer at affordable prices.

Customer is King
Customers’ relationship with NAS Electronics does not end upon purchase of product. We place great emphasis on both sales and after-sales services - which we considers equally vital.

In 2010, NAS Electronics launched the Plus Card, an active loyalty card program designed to offer customers some of the best deals in town.
Customers are not alone when shopping at NAS outlets. All NAS Electronics outlets staff fully trained and dedicated sales teams to assist customers in making the right assessment of the products and their features. Once a transaction has been made, customers are offered prompt service for their products even after the point of purchase.

To further enhance customer experience, NAS Electronics incorporated its Customer Relations Management program (CRM) into its practices. The program enables it to keep track of sales contacts, service calls, payments, and customer communications.

Our commitment to green
One of the challenges Qatar is facing as a rapidly developing nation is the toll on its environment. We, at NAS Electronics, keep this in mind as we grow to become one of the most diverse distributors of technology in the country. In December 2010, NAS Electronics celebrated its first green day at the Panasonic showroom in Doha.
Panasonic, our prime brand, is known for its eco-friendly products, such as the Full HD 3D VIERA Plasma television, with plasma panels that are designed with an effective screen half-life of 100,000 hours, for over 30 years of TV viewing. This also cuts toxic waste as the television ages. All models are manufactured without mercury or lead.

We conducts regular activities that advocate green practices while involving customers, such as the distribution of eco-friendly caps on World Environment Day.
NAS Electronics is one of the leading supporter of Panasonic’s ‘Eco Ideas Declaration’ – by adopting the declaration, Panasonic aims to become the number one Green Innovation Company in the electronics industry in Middle East and Africa as part of Panasonic’s group-wide global commitment to drive eco-innovation by 2018, the 100th anniversary of its foundation.