The HOUZE StoryLife is about creating new beginnings and taking a leap of faith where the opportunity presents itself. As a company, we dreamed of being the answer to a need or lack, and have found our niche in modern living solutions.For years, we delved on the pursuit of our passion. Today, HOUZE stands as a sought-after brand in homecare, storage and lifestyle products in Singapore and Southeast Asia.How We StartedHOUZE Founder Brien Chua was at the helm of Citylife Singapore for five prosperous years when he made the great leap to supplant the company with his new home and lifestyle brand—HOUZE.Mr Chua faced the market head-on with his vast experience in e-commerce and retail. He also knew the ins and outs of operation and a knack for quality lifestyle and homewares. With his and the team's commitment, HOUZE has catapulted to the SEA market and beyond.Innovation is an essential part of growth and success. When Mr Chua presented Citylife to the Singaporean home improvement industry back in 2012, he has personalized the business strategy to suit the taste of the locale, which deviated from the branding of the main company. His wise leadership led to a 100% year-on-year increment in sales from 2013 to 2016, making the local subsidiary Citylife a fast-growing household items supplier in just six years in Singapore.Mr Chua and the team applied the same businesses principles and infused them with fresh, exciting storage and lifestyle products to build HOUZE, and it has definitely paid off. Clients old and new have noticed the upward shift in value and quality, which are two things HOUZE wants for its customer base.The WorkforceHOUZE, led by Mr Brien Chua, is currently composed of 25 of the most hardworking, exceptional and passionate staff; each of whom plays a specific role, from managing the local office to organizing our 14,000-ft2 warehouse. We are a well-oiled machine that handles over 100,000 products and thousands of visitors daily.
Social Link - Linkedin: http://www.linkedin.com/company/houzesingapore
Employee Count: 1
Keywords: home decor