The concept of Chompétit baked treats for pets was conceived by Willem van Kruijsbergen when he founded Bake4Pets in 2015. The baked treats are produced by Diversi Foods, a leading player in the world of bakery from Belgium. These Chompétit healthy and tasty baked muffins, cakes and biscuits for pets, are non-GMO, all-natural and additive-free, and are presented in attractive shapes, and natural colours. Headquartered in Belgium with production plants in Belgium, Netherlands, France, Germany, UK and Poland, Diversi Foods specialises in authentic recipes and traditional production methods. You can find baguettes, breads, rolls, buns, snacks, pizzas, crumbles and patisserie, produced by Diversi Foods in many large retail chains like Carrefour, Delhaize, Tesco, Metro, Makro, Albert Heijn, Marks & Spencer, Lidl and many more. When we say natural, we really mean natural. These treats do not contain artificial flavours or colours, additives, or E numbers.100% natural ingredients are used. Fresh broccoli, spinach, beets, raisins, berries and carrot are mixed in the dough. For the topping, sesame seeds, linseeds, pumpkin seeds and sunflower seeds are used. For the bird and little animal snacks, dried raisins and berries are used for the toppings.These products enjoy a shelf life of 20 months. The facility in which the baked treats are produced, is incredibly strict in terms of hygiene and safety. Even pallets are not allowed in the production plant.Diversification is key for Straits Union in 2017. In an effort to expand into new markets, yet, keeping to its fun food concept, the company chanced upon Willem van Kruijsbergen's Bake4Pets, The all-natural and additive-free muffins, cakes and biscuits will be launched in Singapore by the last quarter of 2017, and in Malaysia and Australia by the second quarter of 2018, under the company's private label, Chompétit, by Willie. We are really excited about this new business venture with Willem, and our new newly-appointed distributorship by Bake4Pets, as we are very passionate pet lovers as well! Distributors and retailers of Chompétit, by Willie's range of products will be fully supported with pro-active marketing and branding activities, including print and digital collateral, display shelf units, micro-site content development, social media engagements, media buys, email communications, media and influencers relations and events, as well as corporate social responsibility events.
Social Link - Linkedin: http://www.linkedin.com/company/chomp%c3%a9tit-by-willie
Keywords: consumers