Welectricity is a free, award-winning social web app that helps you track, compare and reduce your electricity consumption at home - without gadgets. It's based on the idea that "Consumers need Motivation, not Information" in order to change their behaviors and uses social proof, gamification and other factors to provide the necessary behavioral nudges.
Social Link - Angellist: http://angel.co/welectricity
Employee Count: 1
Keywords: renewables & environment